Survey shows shoppers rely on their devices to Shop Smarter
Looking for a reason to upgrade your old cell phone to a smartphone? Here's one. A marketing survey suggests smartphone owners are smarter shoppers.
The study, by Perception Research Services International (PRS), found that 83 percent of smartphone owners use the devices while shopping. And not just for big ticket items like you would expect. The study found 49 percent of smartphone users use them to check prices while grocery shopping.
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